The phrase "sold one on" is an idiomatic expression that implies the act of persuading or convincing someone about a particular idea, concept, belief, or course of action. This phrase is often used in informal conversations to refer to the successful influence exerted on another person.
When someone "sells one on" something, they employ various techniques of rhetoric, reasoning, emotional appeal, or evidence to win over that person's agreement or acceptance. The intention is usually to change the individual's perspective or to make them support a specific viewpoint or decision.
The phrase can be traced back to a metaphorical understanding, connecting sales or marketing tactics to the art of convincing someone. In this context, “sold one on” serves as an analogy for the process of selling goods or services to a customer, except in this case, it involves selling an idea, belief, or convincing someone to take a particular action.
To "sell one on" something typically requires effective communication, presentation skills, and the ability to address potential objections or concerns. Persuasion techniques can vary widely, depending on the situation or the target audience. It can involve logical arguments, emotional appeals, personal testimonies, demonstrations, or providing tangible evidence to support one's claims.
Overall, "sold one on" embodies the act of successfully influencing and convincing someone through persuasive techniques, with the aim of gaining agreement, support, or acceptance of a particular idea, concept, belief, or course of action.
