RUN HEADLINE Meaning and
Definition
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A "run headline" refers to the main and prominent headline that appears at the top of a newspaper or magazine article. This type of headline is typically given the largest font size, bolded, or otherwise designed to grab the reader's attention.
The purpose of a run headline is to provide a concise and engaging synopsis of the article's subject matter or the key story. It encapsulates the main idea, theme, or objective of the piece, acting as a hook to entice readers to delve further into the content. In addition to capturing attention, run headlines often serve as a guide for readers to select articles of interest based on their preferences or the importance of the news to them.
Given its crucial role in attracting readers, run headlines are carefully crafted to be informative, intriguing, and captivating. Journalists and editors put considerable thought and skill into choosing the right words, ensuring they accurately and creatively represent the article's core message or the story's essence. These headlines may employ rhetorical devices, such as puns, wordplay, or alliteration, to add flair and increase their impact.
As readers peruse newspapers or magazines, the run headline serves as a preview, signaling what's in store within the article. It offers a glimpse into what readers can expect, priming their interest and motivating them to continue reading. Thus, the run headline plays a vital role in shaping a reader's experience by acting as an entry point into the article's content.
Etymology of RUN HEADLINE
The term "run headline" is commonly used in journalism to refer to a headline that runs across the top of a newspaper or magazine page, often to summarize or highlight the main story or news of the day.
However, it's important to note that "run headline" is not a distinct phrase or term with its own etymology. Rather, "headline" refers to the title or heading of a news article, while "run" in this context means to appear or be displayed prominently in print.
The word "headline" dates back to the late 19th century, derived from the combination of "head" (as in the heading or title) and "line" (referring to the horizontal line separating it from the main text). The term "run" has its roots in Middle English and originally meant to flow or move swiftly, later extending to the idea of something being printed or appearing publicly.
