Pronunciation: [hˈə͡ʊi] (IPA) 
The spelling of the word "hoey" may cause confusion due to its irregularity. It is pronounced /ˈhoʊ.i/ with a long "o" sound and a silent "e". The reason for the "e" at the end of the word is to indicate that the "o" should be pronounced as a long vowel rather than a short vowel as in "hot". Despite its unusual spelling, "hoey" is a valid English word, commonly used to describe a type of coarse grass found in Ireland and Scotland.
Hoey is a noun that refers to a trick or deceptive behavior. It is often used to describe misleading actions, cunning schemes, or dishonest practices intended to manipulate or deceive others. The term "hoey" carries a negative connotation, typically associated with the intention to defraud or swindle someone.
Derived from the adjective "hoax," hoey is commonly used to describe actions driven by dishonesty. It encompasses a wide range of deceitful behaviors, including but not limited to lies, fabrications, or hidden agendas. Hoey can manifest in various contexts, such as business transactions, personal relationships, or even in everyday conversations.
The word hoey implies an element of cunning, strategy, or calculated manipulation to achieve a desired outcome. It often involves a breach of trust or the exploitation of someone's vulnerability or gullibility. Those employing hoey tactics may manipulate facts, provide false or misleading information, or abuse their position of power to deceive others.
The term "hoey" underscores the insidious nature of deceit and serves as a cautionary reminder to be vigilant against dishonest practices. Recognizing and understanding hoey can help individuals identify and protect themselves from falling victim to manipulation and deception.
