DEMARKET Meaning and
Definition
-
Demarket is a verb that refers to the process of deliberately reducing the marketing efforts or activities associated with a product, service, or brand. It involves taking steps to discourage or decrease the demand for the offering in order to meet specific objectives or address certain market conditions.
Demarketing can be used as a strategic tool by companies when they face situations such as overcapacity, supply shortages, increased costs, or an inability to meet demand. By intentionally demarketing, organizations aim to limit or redirect customer demand in a way that aligns with their current resources, goals, or limitations.
This strategy typically involves reducing promotional activities, advertising expenditures, or customer incentives. For instance, a company may reduce the frequency or reach of its advertisements, dial back its social media presence, or decrease discounts and promotions. Demarketing can also involve adjusting pricing strategies, scaling back distribution efforts, or limiting product availability.
The purpose of demarketing is not to permanently reduce sales or customer interest but rather to manage demand to a level that is sustainable or beneficial for the business under the given circumstances. It can help companies maintain profitability, control costs, reduce strain on resources, or even create a perception of exclusivity. However, demarketing should be used strategically and with caution, as it may have long-term implications for brand reputation and customer loyalty.
Conjugate verb Demarket
CONDITIONAL
I
would demarket
you
would demarket
he/she/it
would demarket
we
would demarket
they
would demarket
CONDITIONAL CONTINUOUS
I
would be demarketing
you
would be demarketing
he/she/it
would be demarketing
we
would be demarketing
they
would be demarketing
CONDITIONAL PERFECT
I
would have demarket
you
would have demarket
he/she/it
would have demarket
we
would have demarket
they
would have demarket
CONDITIONAL PERFECT CONTINUOUS
I
would have been demarketing
you
would have been demarketing
he/she/it
would have been demarketing
we
would have been demarketing
they
would have been demarketing
FUTURE
I
will demarket
you
will demarket
he/she/it
will demarket
we
will demarket
they
will demarket
FUTURE CONTINUOUS
I
will be demarketing
you
will be demarketing
he/she/it
will be demarketing
we
will be demarketing
they
will be demarketing
FUTURE PERFECT
I
will have demarketed
you
will have demarketed
he/she/it
will have demarketed
we
will have demarketed
they
will have demarketed
FUTURE PERFECT CONTINUOUS
I
will have been demarketing
you
will have been demarketing
he/she/it
will have been demarketing
we
will have been demarketing
they
will have been demarketing
IMPERATIVE
you
demarket
we
let´s demarket
to demarket
PAST
I
demarketed
you
demarketed
he/she/it
demarketed
we
demarketed
they
demarketed
PAST CONTINUOUS
I
was demarketing
you
were demarketing
he/she/it
was demarketing
we
were demarketing
they
were demarketing
PAST PARTICIPLE
demarketed
PAST PERFECT
I
had demarketed
you
had demarketed
he/she/it
had demarketed
we
had demarketed
they
had demarketed
PAST PERFECT CONTINUOUS
I
had been demarketing
you
had been demarketing
he/she/it
had been demarketing
we
had been demarketing
they
had been demarketing
PRESENT
I
demarket
you
demarket
he/she/it
demarkets
we
demarket
they
demarket
PRESENT CONTINUOUS
I
am demarketing
you
are demarketing
he/she/it
is demarketing
we
are demarketing
they
are demarketing
PRESENT PARTICIPLE
demarketing
PRESENT PERFECT
I
have demarketed
you
have demarketed
he/she/it
has demarketed
we
have demarketed
they
have demarketed
PRESENT PERFECT CONTINUOUS
I
have been demarketing
you
have been demarketing
he/she/it
has been demarketing
we
have been demarketing
they
have been demarketing
