The spelling of the acronym "WCSH" can be confusing, but it can be clarified with phonetic transcription. The acronym stands for the television station in Portland, Maine, and is pronounced as /wɛkʃ/ or "weksh." The "W" represents the first letter of the word "west," while the "C" and "SH" stand for "channel" and "Portland, South Harpswell" respectively. With this understanding of the phonetics behind the spelling, deciphering the meaning of "WCSH" becomes much easier.