The word "sticker price" refers to the suggested retail price of a product. In terms of its spelling, "sticker" is pronounced as /ˈstɪkər/ with the primary stress on the first syllable and the schwa sound in the second syllable. Meanwhile, "price" is pronounced as /praɪs/ with the primary stress on the first syllable and the long /aɪ/ sound in the second syllable. Together, the word is pronounced as /ˈstɪkər praɪs/, with the stress on the second syllable of "price."
The term "sticker price" refers to the listed or suggested retail price of a product, typically displayed on a label or sticker attached to the item. It is the initial and public price tag that consumers encounter when considering a purchase. This price represents the value the manufacturer or retailer assigns to the product, inclusive of production costs, research and development expenses, transportation fees, marketing expenditures, and an intended profit margin.
The sticker price serves as a point of reference for consumers, providing them with an indication of the economic worth of the item. It influences a buyer's perception of the product's prestige, quality, and exclusivity. Moreover, when comparing prices among various sellers, consumers can assess the competitiveness of a particular store based on the sticker price.
However, it is essential to note that the sticker price does not always represent the final amount paid by the consumer. Discounts, promotions, sales, and negotiations may alter the initial price. Consequently, the sticker price primarily serves as a starting point for negotiations or as a benchmark for evaluating pricing strategies. Informative consumers often engage in negotiation tactics or shop around to find the best deal below the initial sticker price.
In summary, the sticker price refers to the originally listed retail price of a product, providing consumers with a foundation to assess the value and make informed purchasing decisions.
The term "sticker price" originates from the practice of attaching a price sticker or label to an item for sale. It is a compound noun composed of the words "sticker" and "price". The word "sticker" is derived from the Middle English verb "stikken", meaning "to pierce or fasten with a pointed object". The noun form of "sticker" appeared in the late 17th century, referring to a small piece of paper or other material with adhesive on one side that can be attached to something. "Price" comes from the Old French word "prix", meaning "value" or "worth", which ultimately derived from the Latin word "pretium", also meaning "price" or "value". Therefore, combining "sticker" and "price" resulted in the term "sticker price", referring to the visible, affixed price of an item.