Pronunciation: [sˈɛks ˈʌp] (IPA) 
The term "sex up" is commonly used in media to mean making something more sexually appealing or titillating. The pronunciation of this term is /sɛks ʌp/, with a short "e" sound in the first syllable and the "x" pronounced as "ks". The "u" in the second syllable is pronounced like the vowel sound in "cup". The spelling of this word is straightforward, with the sound of the letter "x" and the preposition "up" added to the verb "sex".
The phrase "sex up" is an idiomatic expression that is commonly used to indicate the act of making something more sexually appealing or enticing, often through embellishment or exaggeration. It generally refers to the intentional alteration or enhancement of the sexual attributes or qualities of a person, object, event, or situation to make it appear more appealing, provocative, or alluring.
Primarily used in informal contexts, "sex up" can be applied to various aspects, such as marketing campaigns, advertisements, fashion designs, or even personal appearances. It involves employing tactics like using sensual imagery, suggestive language, or other provocative elements to generate or intensify sexual interest. This term is often associated with the media and entertainment industries, where the aim is to make a product or individual more sexually appealing to attract attention, increase sales, or gain popularity.
However, it is important to note that the term "sex up" is generally seen as subjective and can be considered controversial or inappropriate depending on its usage or context. While it can refer to innocent modifications aimed at enhancing attractiveness, it can also be seen as objectifying or demeaning. Therefore, caution must be exercised when using this term, ensuring that it respects the dignity, consent, and boundaries of individuals involved.
The word sex up is a relatively recent slang term, so its etymology is not well-documented. However, it likely combines the word sex with the phrasal verb to sex up, which means to make something more sexually appealing or to enhance its sexual content. The exact origin and development of the phrase are unclear, but this usage suggests a colloquial and provocative connotation from the blending of the words sex and up.
