"Quiremark" is a relatively obscure term, but it refers to a distinctive watermark pattern found in certain types of paper. The spelling of the word reflects its pronunciation, which is [kwahyuh r-mahrk] in the International Phonetic Alphabet (IPA). The "qui" in "quiremark" is pronounced like the "kw" in "queen," while "remark" is pronounced with stress on the second syllable and a strong "r" sound. The word's unusual spelling may reflect its roots in the paper industry, which has its own specialized vocabulary.