The correct spelling of "press release" is /prɛs rilis/. "Press" is spelled with the letter "s" instead of "c" because it is derived from the Latin word "pressāre," which means to press, push or squeeze. The word "release" is spelled with the letter "e" instead of "a" because it comes from the Old French word "relesser," meaning to release or let go. A press release is a written announcement sent to the media to inform them of news or events.
A press release is a written statement provided by an organization, typically a company or an individual, to inform the media and the public about a specific event, product launch, new development, or notable achievement. It serves as a strategic communication tool, allowing organizations to convey important information, promote their brand, and generate media coverage.
Typically, press releases are structured in a concise and objective manner, presenting essential facts and key details. They are intended to capture the attention of journalists and encourage them to report on the news item in an unbiased manner. Press releases often follow a standardized format, consisting of a headline, dateline, lead paragraph, body text, and contact information.
The purpose of a press release is to create awareness and generate interest among the target audience, such as journalists, publishers, bloggers, and the general public. By distributing the press release to various media outlets, organizations aim to reach a wide range of readership and gain valuable exposure.
Press releases are commonly used by companies to announce new products, corporate expansions, partnerships, financial results, or major company events. They can also be employed by individuals, public figures, and nonprofit organizations to publicize noteworthy achievements, campaigns, fundraising efforts, or awareness initiatives.
In summary, a press release is a formal announcement distributed to the media and public, providing essential information about a specific event or development. Its purpose is to generate publicity, attract media attention, and effectively communicate important messages.
The term "press release" originated from the combining of two words: "press" and "release".
The word "press" has its roots in the Latin word "pressare", meaning "to press or push". It was originally used in the context of pressing or squeezing grapes to extract juice, and later extended to mean printing by the mechanical process of pressing ink onto paper.
The word "release" also comes from Latin, with its root being "re" (meaning back) and "laxare" (meaning loosen, relax). "Release" refers to the act of setting something free, letting go, or making it accessible to the public.
When these two words are combined, "press release" signifies the act of providing information or news to the press or media, typically through an official statement or written communication. It suggests that information is being "released" or made public, specifically for dissemination by the press.