Pay per view (PPV) refers to a business model in which consumers are charged a specific fee to gain access to a particular event, program, or media content, usually in the form of television or online streaming. With PPV, viewers pay a one-time fee to watch a specific event or program, unlike regular television or streaming services where they subscribe to a package or access a library of content.
The term "pay per view" originated in the broadcasting industry, where it was initially associated with the purchase of individual television programs such as sporting events, concerts, or movies. In recent years, the concept has expanded to encompass online streaming platforms, allowing viewers to access live events or exclusive content on a variety of devices.
PPV provides a convenient, on-demand way for individuals to access premium content without committing to long-term subscription contracts. It offers a cost-effective solution for both content providers and consumers, allowing providers to charge directly for their offerings and viewers to choose which programs they want to pay for.
This model has gained popularity in various entertainment industries, including sports, music, and movies, providing viewers with exclusive access to high-profile events or content that may not be available through traditional television or streaming platforms. PPV has revolutionized the way media content is shared and consumed, offering a personalized and flexible viewing experience that aligns with consumers' preferences and budgets.
