The correct spelling of the phrase "party plan" is /ˈpɑːti ˌplæn/. The first word is pronounced with a long "a" sound and the second word has a short "a" sound. The word "party" comes from the Old French "partie" meaning "division, separation" which evolved to mean "social gathering or celebration" in modern English. "Plan" comes from the Latin "plānus" meaning "flat, level" and has come to mean "strategy or course of action." Together, "party plan" refers to a strategy or plan for hosting a social gathering or celebration.
Party plan is a sales strategy commonly employed by businesses, where products or services are marketed and sold directly to consumers through organized social gatherings, known as parties. The term "party plan" refers to the methodical approach used to promote and sell products in a party-like setting.
In a party plan, a hostess volunteers to host the party at their home and invites their friends, family members, or colleagues to attend. The hostess acts as the party organizer, inviting guests and coordinating the logistics of the event. A representative from the company conducting the party plan is present at the gathering and showcases the products or services to potential customers. This representative may provide demonstrations, samples, or presentations to attract the attention and interest of the attendees.
The party provides an opportunity for the guests to interact with the representative, ask questions, and learn more about the products or services being offered. Attendees are encouraged to place orders or make purchases during or after the party, which provides financial benefits to both the company and the hostess.
Party plans are frequently used in industries such as cosmetics, jewelry, home decor, and kitchenware, among others. They often foster a relaxed and enjoyable atmosphere where the attendees can socialize while experiencing the products. Additionally, party plans typically offer rewards and incentives for hosts and guests, including discounted prices, free products, or exclusive deals.
Overall, the party plan is an effective sales technique that establishes a personal connection between customers and a company's products or services, leveraging social events to create a conducive environment for sales pitches and purchases.
The word "party plan" has a relatively straightforward etymology.
It is derived from the combination of two words: "party" and "plan".
1. "Party": The word "party" originates from the Middle English word "parti" or "partie" which meant "a part, a division". This term evolved from the Latin word "partitus", meaning "divided or shared". Over time, "party" came to refer to a group of people organized together for a particular purpose or event, such as a social gathering or celebration.
2. "Plan": The word "plan" traces its roots back to the Latin word "plānus" (meaning "flat" or "level"). In English, the term originally referred to a diagram or drawing used for architectural or engineering purposes. Eventually, "plan" began to more broadly signify a detailed proposal or scheme outlining steps or actions to be taken.