MIDO is a Swiss luxury watch brand that was founded in 1918 by George Schaeren. The name "MIDO" is derived from the Spanish phrase "Yo mido" which translates to "I measure." This phrase reflects the brand's philosophy of measuring time accurately and with precision.
MIDO is widely recognized for its exceptional craftsmanship and timeless designs, which combine functionality and elegance. The brand is known for its attention to detail and high-quality materials used in the production of its timepieces. Mido watches are often characterized by their clean lines, classic aesthetics, and innovative features.
With a rich heritage spanning over a century, MIDO has become a respected name in the watchmaking industry. The brand is renowned for its commitment to innovation and technological advancements. Many of its watches feature innovative mechanisms, such as automatic movements, chronographs, and anti-magnetic properties.
MIDO timepieces are highly sought after by watch enthusiasts and collectors for their reliability, durability, and style. The brand offers a wide range of collections, catering to various tastes and preferences. Whether it is a classic dress watch or a sporty chronograph, MIDO provides a diverse selection to suit different occasions and lifestyles.
In summary, MIDO is a luxury Swiss watch brand that aims to create timeless timepieces through its combination of precision, elegance, and innovation. It has established itself as a reputable name in the industry, offering a wide range of high-quality watches suitable for various purposes.
