How Do You Spell MARKETABILITY?

Pronunciation: [mˌɑːkiːtəbˈɪlɪti] (IPA)

Marketability is a term used to describe the degree to which a product or service can be sold in the market. IPA phonetic transcription of this word is /ˌmɑːrkɪtəˈbɪlɪti/. The first syllable is pronounced as "mar", followed by "ki" in the second syllable. The third syllable has a schwa sound /ə/, and the fourth syllable is pronounced as "bil". The final syllable "ity" is pronounced with emphasis on "ti". Correct spelling of this word will ensure clarity and precision in communication.

MARKETABILITY Meaning and Definition

1. Marketability refers to the extent or degree to which a product, service, or entity can be effectively marketed, promoted, and sold in a competitive market. It is a measure of the commercial potential and appeal that a particular offering has to its target audience. Marketability encapsulates various factors that contribute to the attractiveness of a product or service to customers, ultimately influencing its potential for commercial success.

   Marketability encompasses multiple dimensions, including the uniqueness of the offering, its perceived value, the level of demand from consumers, and its ability to meet customer needs or desires. A product or service that is highly marketable typically possesses a combination of features, functions, quality, and benefits that differentiate it from competitors and make it appealing to potential buyers.

   Furthermore, marketability is heavily influenced by branding, packaging, pricing strategies, and marketing efforts employed by the business. Effective marketing campaigns, appropriate distribution channels, and targeted advertising can significantly enhance the marketability of a product, expanding its reach and appeal to a broader consumer base.

   Marketability is a vital consideration for businesses as it directly affects their ability to generate sales and revenue. Products or services with high marketability are more likely to succeed in capturing market share and generating customer interest. Conversely, offerings with low marketability may struggle to gain traction in the marketplace, resulting in poor sales and limited growth opportunities.

Top Common Misspellings for MARKETABILITY *

• marketablity 60%
• marketablitly 20%
• marketablilty 20%

* The statistics data for these misspellings percentages are collected from over 15,411,110 spell check sessions on www.spellchecker.net from Jan 2010 - Jun 2012.

Other Common Misspellings for MARKETABILITY

• marketabiliyt
• marketabilty
• markatability
• marketablility
• marketabillity
• marketibility
• marketabilaty
• Marketibilty

Etymology of MARKETABILITY

The word "marketability" comes from combining the noun "market" and the suffix "-ability".

1. "Market" originated from the Latin word "mercatus", which means "trading" or "buying/selling". It was further influenced by the Old French word "marché" with the same meaning. The term "market" refers to a place where goods, services, or securities are bought, sold, or exchanged. It can also figuratively represent the demand or potential for sales.

2. The suffix "-ability" is derived from the Latin suffix "-abilitas", which is added to verbs to form nouns indicating the state or quality of being able or capable. It also contributes to the notion of possibility or potentiality.

Combining the two parts, "marketability" refers to the quality or state of being capable or suitable for the market, specifically the potential for successful sales or commercial appeal.

Plural form of MARKETABILITY is MARKETABILITIES