MALVERTISING Meaning and
Definition
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Malvertising is a term coined by combining the words "malicious" and "advertising" and refers to the practice of distributing online advertisements that contain malicious code or content with the intention of infecting users' computers, compromising their security or privacy.
Often delivered via ad networks or legitimate websites, malvertisements employ various techniques to deceive users into clicking on them. They may appear as legitimate advertisements, enticing users to click through offers, download software updates, or visit malicious websites. Once clicked, malvertisements can exploit vulnerabilities in the user's web browser, operating system, or other software to deliver malware such as viruses, ransomware, spyware, or adware.
The objective of malvertising campaigns is typically financial gain for the attackers. They may aim to gather user information, engage in identity theft, or extort money through fraudulent activities. Moreover, malvertisements can redirect users to phishing websites, where personal information like banking details, social security numbers, or login credentials may be harvested.
Given the widespread presence of online advertising and the vast number of websites that rely on ad revenue, malvertising poses a significant threat to internet users' security and privacy. It requires users to remain vigilant and maintain updated security software to detect and block malvertisements. Ad networks and publishers also employ various preventive measures, such as ad verification, to identify and filter out malvertising from their services, reducing the risk to users.
Common Misspellings for MALVERTISING
- nalvertising
- kalvertising
- jalvertising
- mzlvertising
- mslvertising
- mwlvertising
- mqlvertising
- makvertising
- mapvertising
- maovertising
- malcertising
- malbertising
- malgertising
- malfertising
- malvwrtising
- malvsrtising
- malvdrtising
- malvrrtising
- malv4rtising
- malv3rtising
Etymology of MALVERTISING
The word "malvertising" is a portmanteau, combining the words "malware" and "advertising".
"Malware" is a term derived from the contraction of "malicious software". It combines "mal-" from the word "malicious", meaning intended to do harm, and "-ware" from "software", referring to various types of computer programs.
"Advertising" refers to the act of promoting a product, service, or idea through various media channels.
Therefore, "malvertising" refers to the practice of spreading malware or malicious software through online advertisements.
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