Mallomars is a brand name of a chocolate-coated marshmallow treat in the United States. The spelling of Mallomars follows English orthography with a combination of the consonant /m/, vowel /æ/, and the two consonants /l/ and /m/. The final syllable, "-ars," is pronounced as a diphthong /ɑr/. The phonetic transcription of the word is /ˈmæləˌmɑrz/. Mallomars are a popular snack and have been enjoyed by Americans since their introduction in 1913.
Mallomars refer to a type of confectionery treat that consists of a cookie base topped with a marshmallow-like filling and then coated in a thin layer of chocolate. Originally introduced by Nabisco in 1913, Mallomars have become a popular and iconic snack in the United States, particularly during the colder months.
The cookie component of a Mallomar is typically made from a sweet, crumbly dough that provides a firm and slightly crunchy base. This cookie acts as a foundation for the soft, fluffy marshmallow layer that is placed on top. The marshmallow filling is creamy, with a texture similar to that of a marshmallow but usually denser. Lastly, the entire Mallomar is carefully coated in a layer of smooth, rich chocolate that envelops the cookie and marshmallow.
Mallomars are usually consumed as a standalone treat or enjoyed with a warm beverage, such as hot chocolate or coffee. Due to their delicate nature, they are often packaged individually or in small groups to ensure freshness and prevent breakage.
These confections are commonly associated with autumn and winter seasons, as their availability is limited to a specific time of the year. Mallomars are cherished by many for their unique combination of textures and flavors, delivering a delightful harmony of chocolate, marshmallow, and cookie in one bite.
The word "Mallomars" is a combination of two components: "mallow" and "Mars".
The term "mallow" refers to the marshmallow filling used in Mallomars. Marshmallow itself comes from the Old English word "mǣlwe", which was derived from the Old French word "malvé", meaning "marshmallow plant".
The second part, "Mars", refers to a celestial body and is used here to indicate a sweet and heavenly quality. "Mars" in this sense metaphorically implies otherworldly satisfaction or pleasure.
Therefore, the combination of "mallow" and "Mars" in "Mallomars" reflects the marshmallow filling and the delightful taste of the treat.