KICKSTARTING Meaning and
Definition
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Kickstarting is a term commonly used in the context of entrepreneurship and fundraising, primarily referring to the process of initiating or launching a project or venture through crowdfunding. It involves seeking financial support or backing from a large number of individuals who are interested in the proposed product, idea, or venture. The term originated from the popular crowdfunding platform, Kickstarter, where creators can present their projects and campaign for funding.
As a verb, "kickstarting" refers to the act of starting or initiating a project or venture by seeking financial contributions from potential supporters. This typically involves presenting a well-defined idea or prototype, along with a compelling explanation of the project's goals, benefits, and potential impact. By offering unique incentives or rewards, project creators aim to attract and inspire individuals to contribute funds to help turn their vision into a reality.
Kickstarting is often regarded as a means to overcome financial barriers that entrepreneurs or creative individuals may face when trying to bring their ideas to life. It enables innovators to secure early funding and gather support from a community of backers who believe in their concept. However, it should be noted that kickstarting a project also entails responsibilities, as creators need to meet the expectations and deliver the promised rewards or outcomes to their supporters within the set time frame.
In summary, kickstarting is an entrepreneurial process that involves initiating and launching a project or venture by soliciting financial contributions from a community of interested individuals through crowdfunding platforms.
Etymology of KICKSTARTING
The word "kickstarting" is derived from the phrase "kick-start", which refers to the action of starting a motorcycle or other vehicle by forcefully pushing down a lever with your foot. This lever is commonly known as a "kickstarter".
In a figurative sense, "kickstarting" is used to describe the act of initiating or launching a project or endeavor with vigor, energy, or an initial push. This term became popular with the rise of crowdfunding platforms, such as Kickstarter, which allow individuals or groups to raise funds from a large number of people to support their projects. As the concept of crowdfunding gained prominence, the term "kickstarting" started being used more broadly to describe the process of initiating any project or venture with the support of a collective effort or financial backing.
