JTI is an acronym that stands for Japan Tobacco International. It is a leading international tobacco company, headquartered in Geneva, Switzerland. JTI is involved in the production, distribution, and marketing of tobacco products worldwide.
JTI operates in over 130 countries and regions, with a diverse portfolio of brands that cater to different market segments and consumer preferences. Some of the well-known brands under the JTI umbrella include Winston, Camel, Mevius (formerly Mild Seven), LD, and Sobranie, among others.
As a multinational tobacco company, JTI engages in various activities related to its core business. This includes sourcing, processing, and manufacturing tobacco leaves into finished products such as cigarettes, cigars, and rolling tobacco. The company also invests in research and development to enhance the quality, taste, and safety of its products.
JTI is committed to responsible business practices and aims to promote harm reduction strategies. It actively supports and implements initiatives to discourage underage and non-smoker tobacco consumption while encouraging adults who choose to smoke to make informed choices regarding their tobacco usage. The company also places a strong emphasis on sustainability, working towards minimizing its environmental impact, promoting ethical labor practices, and contributing to the well-being of local communities.
Overall, JTI is a globally recognized tobacco company that operates across continents, with a focus on providing high-quality tobacco products while upholding responsible and sustainable practices in the industry.
