Deindividuation is spelled as /diːɪnˌdɪvɪdʒuˈeɪʃən/. The word is coined by the combination of ‘de-‘ and ‘individuation’, where ‘de-‘ is a prefix meaning ‘opposite’ or ‘remove’, and ‘individuation’ is a psychological concept of defining one's unique identity. Deindividuation refers to the process of losing one's identity and individuality in a group of people, where the group norms and behaviors influence the individuals to conform and behave in ways that are different from their personal values or beliefs.
Deindividuation refers to a psychological process wherein individuals within a group or crowd experience a loss of personal identity and responsibility, leading to a reduced self-awareness and an increased likelihood of engaging in impulsive and deviant behavior. The term was coined by social psychologist Leon Festinger in 1952 to describe the phenomenon observed in large gatherings or anonymous environments where individuals feel less accountable for their actions due to a perceived diffusion of responsibility.
During deindividuation, people may shed their usual inhibitions and adopt behaviors they would otherwise consider inappropriate or unacceptable. This can include aggressive actions, vandalism, rioting, or engaging in groupthink, as they become more responsive to the collective norms and emotions of the group rather than their own moral compass. Factors that contribute to deindividuation include anonymity, physical arousal, altered sensory conditions, and a perception of group acceptance and sanctioning of deviant behaviors.
Deindividuation can manifest in various settings, such as protests, sporting events, internet forums, or even in everyday situations like Halloween parties, where individuals may hide behind costumes or masks. It is important to note that deindividuation does not always lead to negative or deviant actions, as it can also intensify positive behaviors or altruistic acts within a group.
Understanding deindividuation is crucial for psychologists, sociologists, and policymakers in order to comprehend the dynamics of crowd behavior, social control, and the potential consequences of anonymity and reduced personal accountability within groups.
The word "deindividuation" is formed by combining the prefix "de-" (meaning "undo" or "reverse") with the word "individuation". The term "individuation" derives from the Latin word "individuationem", which is the noun of action from the verb "individuare", meaning "to divide, separate, or distinguish". It entered the English language in the early 17th century and originally referred to the process of becoming an individual or acquiring individual characteristics.
"Deindividuation", on the other hand, was coined by the psychologist Leon Festinger in the 1950s and refers to the loss of self-awareness and individual identity that can occur in certain group settings. The prefix "de-" in this context indicates a regression or reversal of the individuation process, resulting in a diminished sense of personal responsibility and accountability within a group.