Apparatjik is a term derived from the Norwegian word "apparat" meaning "apparatus" or "mechanism," combined with the suffix "-jik" that suggests something related to "a specialist" or "an expert." The term, Apparatjik, refers to a multidisciplinary artistic collective formed by musicians from various countries.
Originating in Norway, Apparatjik was founded in 2008 by three prominent musicians: Magne Furuholmen from Norway's A-ha, Jonas Bjerre from Denmark's Mew, and Guy Berryman from English rock band Coldplay. The collective aims to explore and experiment with diverse artistic expressions, combining music, visual arts, and performance in their unique projects. Their multidimensional approach enables them to create innovative and immersive experiences for their audience.
Apparatjik's collaborations often include thought-provoking installations, exhibitions, and interactive live performances that merge technology, music, and multimedia elements. Their projects challenge conventional artistic boundaries, incorporating digital art, stage design, video projection, and visual effects, resulting in an engaging and visually stunning sensory experience.
Characterized by their unconventional style and distinct aesthetic, Apparatjik has gained recognition for their boundary-pushing art projects and their ability to engage with a wide range of artistic mediums. Through their unique approach and collaborative spirit, Apparatjik has garnered a dedicated and diverse fan base, as well as critical acclaim within the contemporary art and music scene.
