The correct spelling of the word "amrad gum" is actually "amaranth gum". The IPA phonetic transcription for this word would be /ˈæmərænθ ɡʌm/. The word "amaranth" refers to a family of annual or perennial plants with brightly colored flowers or grains, and the gum is derived from the seeds of these plants. It is commonly used in the food industry as a stabilizer and thickener in products such as ice cream, yogurt, and sauces.